More from every guest. Every leak around it, fixed.

Most consultants look at one piece: the menu, the marketing or the service. Your guests don’t experience your business in pieces. They search, choose, book, order, spend, and then decide whether to come back. I look at all of it, with spend per head at the centre, because that’s where most of the money is.

Every change tied to a number you can see.

Menu Engineering

Spend per head is the core. The gaps either side make it pay.

Your guests are already sitting down or already ordering. What they choose, and how much they enjoy choosing it, comes down to your menu and your team. That’s where I start. Then I fix the leaks before the table (getting found and booked) and after it (getting them back), so more of the right guests come in, spend more and return.

Two ways to work with me
Hands-on

I audit, plan and make the changes for you: menus, staff prompts, Google, website and loyalty. Then I track what’s moving and keep improving it.

Strategy
I audit your menu, what your team says at the table and your whole guest journey, then hand you a clear plan in order of what’s worth the most. Your team puts it in place, with me on hand to guide them.

Shared note:

Either way, every change is tied to a number you can see: spend per head, order value, bookings or repeat visits.

What I Offer

The core: Menu Engineering & Guest Spend

 Where the eye lands, how prices read, dish descriptions that make people hungry, and add-ons guests actually want. Higher spend per head, with no discounting.

The core: Staff Prompts & Upsells

Short, natural lines for drinks, sides, desserts and upgrades, and the right moment to say each one. Not scripts. Better questions.

Before the table: Google & AI Search

Your Google Business Profile, where you rank for searches like “brunch near me”, your reviews and listings, and what ChatGPT and Google’s AI say about you.

Before the table: Website, Booking & Online Ordering

Your first impression on a phone, menus guests can actually read, clear booking and ordering buttons, and online checkouts that offer the extras.

After the table: Loyalty & Repeat Visits

Knowing who your guests are once they leave, loyalty people actually use, what
happens after the visit, and reasons for regulars to come back.

Revenue Leak Review

I go through your business the way a guest does and show you where the money is leaking, in order of what’s worth the most.

What clients say

Not sure where your biggest leak is?

That’s what the free review is for. Send me your menu, plus your website or Google listing if you like, and I’ll tell you exactly where I’d start.