Turn Your Menu Into a High-Profit Sales Machine

Your menu is your most powerful revenue tool. If it is not engineered for spend, it is costing you money every day.

We use pricing psychology, sales data, and behavioural triggers to increase customer spend by 20%. No new dishes. No price hikes.
Just smart strategy that starts working within days.

Menu Engineering: How We Increase Your Restaurant’s Profits

Every guest interacts with your menu. It should sell for you.

Our Menu Engineering System transforms static menus into high-converting sales tools:

✔ 15% More Spend Per Cover
✔ Psychology-Led Design + Price Strategy
✔ Higher Profits From Current Footfall – No Extra Marketing Needed

Smart Pricing That Feels Effortless

We audit your sales reports, food costs, and guest behaviors, then rewire your pricing around high-margin patterns, using real customer psychology.

What We Do:
✔ Identify pricing gaps, margin leaks & low-profit items
✔ Apply price anchoring, bundling, and decoy tactics
✔ Write descriptions that increase perceived value and order size

💡 Outcome: Guests naturally pick profitable items, without needing upsells or pressure.

Layout That Increases Spend

How your menu looks shapes what guests choose. Our layout strategy makes high margin items the obvious choice.

What We Optimise
• Strategic placement of dishes that deliver the best profit
• Clean simplified layout that guides decision making
• Formats for dine in delivery QR and tablet menus

The Outcome
Bigger orders and faster decisions across every channel.

Continuous Optimisation and Expert Support

We do not disappear once the file is sent. Menus evolve and your results should grow with them.

What We Offer
• Live data reviews and guest feedback tracking
• Ongoing refinement to pricing layout and item flow
• Support for rollout with clear team alignment and implementation

The Outcome
Your menu becomes a system that keeps improving revenue over time.

🔥 Exclusive Bonuses (Limited Time Only!) 🔥

F&B Masterclass

🎁 Fast-Track Menu Rollout System (£295 Value)

A step-by-step launch plan to ensure your new menu drives instant revenue growth.

F&B Masterclass

🎁 The High-Profit Upsell Framework (£395 Value)

Proven upsell strategies & scripts to increase spend by £5-£15 per customer, without sounding salesy.

What People Are Saying

Ready to Increase Your Profits? Let’s Optimize Your Menu Today!

Turn your menu into a high-converting sales tool and start seeing higher revenue, without raising prices.